The store is the main point of direct contact with the end customer. It is the antenna of the market; the reference point for all players in the supply chain (manufacturers, distributors, craftsmen and women, designers); it promotes the excellence of local areas and, above all, with its professionalism and expertise, it is the best megaphone for brands and products.
This is why it is at the heart of our project.
We made a clear choice: to address the retail world first and foremost and, in particular, independent outlets. This, of course, does not mean we do not focus on other important visitor types who are part of the Milano Home world: interior designers, small-scale guest accommodation facilities, the world of promotions.
RETAIL RETAIL (Stores, specialised outlets, chains, retail/large-scale retail distribution)
INTERIOR DESIGNER
SMALL-SCALE GUEST ACCOMMODATION
PROMOTIONAL SECTOR
MILANO HOME, the event for the home world that looks from Italy to the international stage: the proposal is based on the values of authenticity, originality, quality and innovation. The event represents an experiential B2B project, dedicated to traditional and new stores with the aim of increasingly enriching their assortment with refined and unique products.