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A strong sense of aesthetics, a talent for business, a love of art: these were the characteristics of the founder of Illums Bolighus in 1925, a Danish entrepreneur, who imagined and created something truly new for the times: a stylishly furnished shop, where textiles, objects and furniture interacted with each other as in a great work of art.
Years have gone by since then, and even though today the property is owned by a Danish investment group and the shops have multiplied in Norway, Sweden and Germany, the philosophy of the shop has never changed: the visionary and always avant-garde shop windows continue to attract customers and tell the story of the evolution of society and the tastes of modern times through design and art.