Focus Fragranze
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Fragrances: how to propose them to customers

Suggestions from Marco Merola, owner of Casimiro, who has hosted many meetings for stores in Milan Home on how and why to sell fragrances.

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Cereria Mollà, new formats for new needs

Interview with Sonia Corsalini, Marketing Specialist, Sales Manager of Cereria Mollà

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The olfactory journey proposed by Chiara Firenze

Milano Home interviews Livinia Michelucci, Marketing Manager

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Fragrances

Logevy: An Olfactory Journey Through the Florentine Renaissance

Logevy Firenze 1965, founded by Stefano Cintelli, is rewriting the history of perfumery, drawing inspiration from the rich olfactory traditions of the Florentine Renaissance. By bl ...

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Fragrances

Rudy Profumi focuses on an innovative line of toiletries and room fragrances

Containers become true furnishing objects, characterised by elegant shapes and unique designs. Here is our interview with Cristina Calabrese, Product Manager of Rudy Profumi

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Fragrances

Speziere Palazzo Vecchio: the search for the right emotional connection between space and people

Interview with Francesca Di Massimo, CEO and partner of Speziere Palazzo Vecchio

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Fragrances

07/06/2024

The journey into beauty of Farmacia SS. Annunziata 1561

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From apothecary to cosmetic and fragrance brands, where tradition and innovation, history and territory, are skilfully combined to create products made with excellent raw materials ...

Fragrances

07/06/2024

Wally1925: celebrating its first 100 years at Milano Home

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Interview with Franca and Gabriella Gestri, owners of Wally1925

Fragrances

07/06/2024

Cereria Lumen, inspired by nature

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Cereria Lumen - which targets the retail world with a direct sales proposition - defines itself as a 'garage story', originating over sixty years ago in the heart of Brianza, in an ...