In the photo: Seguso, Mumbai collection

Italy is globally renowned for its extraordinary ability to celebrate beauty in all its forms. The 2025 edition of Milano Home (January 23-26) aims to elevate this concept through a unique journey, an authentic Grand Tour, exploring beauty and craftsmanship to showcase the artisanal excellence of the Bel Paese.

As a “talent scout,” Milano Home will spotlight these artisanal expertise, their work, and dedication, highlighting creations from master craftsmen and emerging young talents.

Creations designed to integrate into a living space, following a constantly evolving home-living logic. This objective is clearly expressed in the Milano Home manifesto: to narrate the continuous transformation of the home universe through the objects that inhabit it and accompany people through the many stages of their lives.

Objects that also represent "lifestyles": stories, personalities, tastes, and emotions of those who own and use them, as well as those who design, produce, and sell them. A B2B project dedicated to home lovers, born not only to inspire but also to foster valuable relationships among all players in the supply chain.

A Grand Tour discovering artisanal mastery spread across Italy’s twenty regions, embodying values such as authenticity, originality, quality, and innovation. These essential qualities will make the journey unique, as told through the elements and their crafting: glass, wood, ceramics, paper, stone, metal, and textiles, as well as air and water.

In the four pavilions that make up Milano Home, we will witness the physical expression of this Grand Tour of excellence, born from the craftsmanship of those who mold materials in creative processes blending tradition and innovation, celebrating creative capacity and respect for nature, while anticipating trends and meeting new needs.

A journey unfolding across four pavilions: Elements, the pavilion that looks to the future of Milano Home as the place of international excellence in home décor; Vibes, with fragrances, fabrics, and objects capable of igniting imagination, promoting well-being, and engaging the senses; Mood, with ideas and inspiration for customers of all generations; and Taste, where the art of conviviality and celebration is expressed through objects for the table and kitchen.

A Grand Tour that will not only celebrate the artisanal mastery of the Bel Paese but also explore tomorrow's lifestyles, offering national and international buyers the opportunity to discover and connect with small and large enterprises that surprise and attract with their creations.