How was your company founded, what are its values, and what are the characteristics that distinguish your products?

Our company was founded in 1921 as manufacturers of handcrafted flowers, initially using materials such as copper or ceramic and subsequently, with the advent of new materials and technologies, continued with the creation and molding of flowers in plastic materials. At the end of the eighties, with the entry of Asian producers into the market, the company – now in the hands of the third generation – began to create designs for production in Asia, thus continuing to remain competitive in the market.

Today, together with the fourth generation, the company creates and studies models and colors daily, and then imports their productions and resells them in the European market to companies in the sector. The knowledge of products, materials, the market, and the long experience that our brand has acquired in these 103 years allow us to offer quality and innovative products at a competitive price, as well as a complete service for the customer.

How do you choose distributors and stores for your products?

The choice of customers is based on the reliability of the companies that seek us out. As an experienced but smaller company compared to other competitors, the relationship of trust that is created and the willingness to share ideas and opportunities within the sector is important.

What new products will you present at the next edition of Milano Home, and what led you to participate in this trade fair event?

During the January 2025 fair, our company will present new collections of Christmas and autumn items, in addition to showcasing all our main collections.