“In addition to improving vision, glasses must also guarantee a good appearance,” explains Maarten Kooijman, owner of Looplabb. “We are looking for the best suppliers and partners who share our high standards in terms of quality, transparency, and sustainability.”

The Blue Light line blocks 98% of the blue light from smartphone, computer, and television screens.

What are the new products that you will present in Milan?

“New colors and two new lines: Premium and Blue Light.

From the canals of Amsterdam to the sun shining in Italy! The design phase of the glasses in the Premium collection is curated in the Dutch city but they are made in Italy with 65% biodegradable material. Beautiful and original frames capable of intercepting a diversified demand and satisfying the most varied needs with high-quality lenses.

The Blue Light line focuses on innovation. It is able to block 98% of the blue light from smartphone, computer, and television screens, which affects visual well-being causing eye strain, redness, and dry eyes. The blocking filter is injected inside the lens, guarantees long-lasting protection and 100% transparent lenses, and thanks to the high-quality anti-reflective coating on both sides makes vision more comfortable. It is also available for non-prescription lenses (in the +0.00 version).”

From green to pink, Looplabb offers new fashionable colors and sober and refined collections.

The 2025 Looplabb collection is also characterized by the introduction of six new fashionable colors.

“We have chosen our best-known frames - Max, Jane and Lolita – to celebrate this new proposal that adapts to a heterogeneous public. From elegant greens reminiscent of a quiet spring day, to bright pink and more, those who wear our glasses will find themselves immersed in a relaxing atmosphere full of suggestions. Delicate and brilliant models that give light and make the face shine, iconic and accessible to everyone thanks to the advantageous price. Each article enhances the personality of the subject, the possibility of finding glasses tailored to the specific needs of the customer is one of the aims we have set ourselves from the beginning of the activity.”

Looplabb also pays particular attention to the product packaging cycle. “The packaging is the business card that presents the article, therefore we have decided to place the glasses inside a colored box able to preserve the frame from possible damage and offer, at the same time, a container able to combine good taste and sustainability.”

Quality and attractiveness go hand in hand.

“The glasses can be purchased for personal use but also as a gift for a loved one. In both circumstances, Looplabb fully fulfills its function.

From fashion stores to lifestyle stores, the retailer must be sure to be able to count on a serious and professional interlocutor, open to dialogue and discussion.”

What do you expect from Milano Home?

“We are proud and happy to participate in Milano Home, it is our first presence and taking part in an international event is at the same time a source of satisfaction and responsibility. The possibility of meeting international buyers is gratifying, we are confident that Milano Home can give us ample feedback in terms of visibility and appreciation. We pay great attention to every step of the design processes and our aspiration is to see people enthusiastic about wearing our glasses.”